Creating an Artifct is often a joyful experience, sometimes it is also cathartic, and for many Artifcting has become their preferred means of planning for their today and for their future. Insurance fits into that final category of Artifcts: preparedness. 

As you update your policies or renew in the new year, consider: Do you have enough insurance coverage for your valuables? Are you over insured? Do you have the documentation necessary to file a claim if mother nature, theft, or an accident forces your hand? 

Ironically, in a 2020 poll from the Insurance Information Institute, fewer homeowners reported having a home inventory than a decade prior, despite increased familiarity with and options for digitization of photos, documents, and more as well as a proliferation of inventory apps for home goods and collections.

It’s human nature to avoid the negative, the improbable, and any issues that aren’t about today. But here at Artifcts, you’ll not only be able to create a record of items that are of greatest value to you, but in the process, you’ll have the opportunity to enjoy reliving and sharing your stories and passions with others, too. 

Artifcts to Support Insurance 

When you create Artifcts with insurance coverage in mind, there are a few best practices to guide you. 

• • • Photos and video. Take advantage of the five photos and/or videos you can add to each Artifct. Take a picture of the object as a whole, take another picture of a maker’s mark, if any, and then photograph the item from other angles. We also strongly encourage you to record and include a short video of the object, showing it from multiple angles. 

• • • Documentation. Take a moment to find the receipt, appraisal, certificate of authenticity, or, if nothing else, a credit card statement that can help validate the original market price paid and the authenticity of the item. Attach it to your Artifct. When you acquire new items of value or collectibles, we recommend you Artifct That on the spot, when everything you need is at hand. This is a habit that will serve you well! 

• • • Provenance. Where did it come from? Why do you have it? What does it mean to you? Even if you have only family lore of where an older item came from, record that in the “Description or story” of the Artifct.  

If you purchased it, describe where and when you were when you acquired the item and what makes it valuable to you. No, sentiment is not a qualifier in appraisal or replacement value, but it will be important to helping you get the right coverage and setting your own expectations for items you value.  

• • • Add optional details. In your Artifct, click to view the “Full Form” and include how old it is, when you acquired it, and the marketplace or artist it’s from to facilitate an appraisal and any future insurance claims. We also strongly encourage to add its current physical “location.” And tag the item, e.g., #insurance, to easily sort your Artifcts by items you have, or want to have, added to your policy.  

Determining the Value of Your Belongings 

If you’re not sure of the value of an item in your collection, but suspect it’s valuable and want expert insight, you can Artifct That and then click “What’s it worth?” to share the Artifct and its supporting documentation privately with Heritage Auctions. They will assign your Artifct to the appropriate expert to review.  

You will receive a notification automatically in a few weeks when the free valuation is ready. You’ll find the valuation report in the documentation section of your Artifct. With the information from the valuation in hand, you can decide what to do next.  

Here's an example: You inherited a clock from your grandfather. You love it because it reminds you of him, always positioned on the bookcase next to his favorite reading chair, and you know he brought it with him to the United States from his homeland, Japan. The free valuation from Heritage Auctions informs you that that clock, in that condition, from that maker, in today’s market would go for between $18,000 and $22,000.  

You may think to yourself, “I better get an appraisal and confirm that it’s covered by my insurance policy.” Or you may think, “I loved Grandpa, but that clock is not that valuable to me. I’m going to sell it and use that money for {whatever you like}.” 

Before you sell a family heirloom or anything you value, you should consider these tips from Lark Mason, an expert in Chinese art and antiquities and frequent host on Antiques Roadshow. Read now! 

Insurance: Fact or Fiction 

We’ll close out this focus on Artifcts for insurance by revisiting our popular “Fact or Fiction?” discussion we had last fall with Howard Insurance, a private insurance advisory and risk management firm, about how to protect your ‘stuff’ from the chaos and mayhem that is life.

We invite you to test your knowledge with our "Insurance: Fact or Fiction" quiz, and then see what the experts have to say. (Hint: Answers are below.) We hope each point will build your confidence to take the necessary steps to protect all you cherish! 

1. 1. 1. I need an appraisal to insure an item separate from my homeowner's policy.
      2. My homeowner's policy will pay to replace items even if my jewelry, antiques, silver or fine art has appreciated in value.
      3. All homeowners' policies are the same and include the coverage for everything in my home.
      4. Coverage for my personal trust is automatically included in my homeowner's policy.
      5. All homeowners' policies include coverage for mysterious disappearance.
      6. My personal property coverage is worldwide.
      7. Coverage for my personal property includes water damage, hurricanes and floods.
      8. There is no deductible for losses to my personal property.
      9. Filing a claim for my personal property will not impact my homeowner's premium.
      10. Mysterious disappearance coverage is included automatically on valuables policies. 

As the fact-fiction quiz reveals, picking the right policy or combination of policies is critical to protecting your ‘stuff,’ and worth a conversation with your agent. Watch the video replay with Howard Insurance for the full details behind each of these fact or fiction questions. 

Happy Artifcting!

###

© 2024 Artifcts, Inc. All Rights Reserved.

Careful what you ask for. In his book “Stuffocation,” author James Wallman details how in the post-industrial revolution US economy of the 1920s and 1930s, there was too much of everything, everything produced by farmers to industrial machines. We overachieved! Rather than produce less, the goal became getting consumers to buy more, even if they had enough. Advertisers had to up their games.

The trick was how to get people to lose the “lasts a lifetime” expectation and develop a desire for the newest version, model, or edition that industry was now only too happy to churn out. The fashion industry already exemplified this and now the rest had to catch on, landfills be damned, and provide cheaper, disposable, fashionable everything. 

Fast forward 100 years and the "buy more" concept has persisted and matured, leaving no industry untouched. Here are a few examples to get you thinking like the advertisers do. 

GADGETS.

Millions regularly trade in their favorite gadget—whether a phone, tv, fitness tracker, or otherwise—for the next model the moment it’s released, waiting in line to ensure they are the earliest of adopters. And tech's just the obvious example.  

COLORS!

Have you thought about why there are “colors of the year” and “of the season” that pop up in your feeds and inboxes, often with seasonally suggestive names, like “breezy blue?” All the companies fall in line with their similar version of the “it” blue of the season, until it’s suddenly a beautiful gem green and yet again you rethink your clothing and home decor choices. 

DESIGN CONCEPTS.

Design concepts trend just like colors. Recently “glaze” has popped up on hot pink garments from Lulu Lemon and green frames from Framebridge. This is not to be outdone by “scalloped” edges on picture frames from Archival Methods, mirrors and tables from School House, and toilet paper from Charmin. Product and marketing experts know how to get modern buyers to buy. 

MATCHING SETS AND COMPOSITIONS.

Here’s yet another reason to buy – sets. Whether that’s a matching clothing set or a gallery wall of frames, moving you to buy not one, not a set, but MORE all at once. I mean, the picture shows 10 frames make a gallery, so I guess I need one of each, right? 

Maybe these tactics do not sway you. You have a certain style, and you stick to it. Timeless. Functional. You! What about ...

ENTICING DISCOUNTS.

... the sneaky “up to 30%” off offers? Have you fallen for those? You browse or click and nearly nothing you’re interested in is 30% off, just a tactically chosen few which you overlook as you accelerate through the checkout process because you are already there in the store or your credit card or other digital payment means is already available on your phone or laptop. 

6 Strategies to Help You Muffle the Calls to Buy

We first published this story in honor of Earth Day and in recognition of our general philosophy here at Artifcts that you should stop and smell the roses more often when it comes to your ‘stuff’ to appreciate what you have and why you have it, we’ve curated some easy tactics you can use to halt more stuff from coming into your home. We're republishing it today so you can revisit these strategies before your holiday shopping begins and hopefully save some money and avoid being lured to buy 'stuff' you'll regret later. If nothing else, put #3 into action today!

1. Unsubscribe. (Yes, catalogs, too. Check out options). Have you heard of that movie from 80s, "See No Evil, Hear No Evil?" That's the idea. If you are not seeing those emails and notifications, you are so far ahead of the game. Worried you’ll miss a sale? Set a reminder to check back when you know they usually have sales. Or simply sign up again later if you truly miss seeing their emails. 

2. Delete payment methods. Unless you are on a recurring payment plan that requires a purchase, delete and/or do not save any payment information anywhere. Make it inconvenient to make that purchase. You’ll have to get up out of your seat to get that credit card, giving you time to think again. 

3. Work ahead for sales. You’re a deal hunter. Fabulous. So are we. Save items to your shopping cart weeks before that next big sale. In the US, big sales are like clockwork on major holidays. By preloading items to your cart, you have time to think on it. When you return weeks later you might discover that at least some of those items are not as “must have” as you first thought. 

4. Visualize where it will go, where and when you will wear it. Maybe you love a beautiful, framed picture, a side table, a cool clock, a dazzling watch, or a “travels-beautifully” dress. Pause to think, where exactly will I hang this picture in my home? Where will this table fit? You already have a watch. Why do you need or want this one? 

5. Keep savings goals front and center. Do you have debt to pay down? A big trip you’re dreaming about? What about ambitions for a lower stress summer with the kids in camps they’ll love? Keep photos of your goals around you. Track your savings each week. Or add to your savings each time you resist a purchase as a reward toward your goal, even if it’s only skipping that espresso. Whatever it takes for you, remember the thrill of that purchase might be short-lived compared to your still more thrilling goals. 

6. Skip “{fill in the blank} math.” Here’s a recent example of this straight from our teenage daughters and their talk about “girl math.” Normally the swim tops and bottoms are individually $30 but there’s a buy one-get one sale. Dear daughter picked out a swim set and said, “Awesome, I have $30 more dollars to spend.” On something, anything, no idea what, but let’s go spend! Sigh.

_________________

We feel better already, reminding ourselves of these strategies. We're not turning over a minimalist leaf or shaming anyone for enjoying a bit of shopping. But we do hope your buying does not lessen anything else in your life, from enjoying your home to taking those trips of a lifetime you save for and remember always.

###

© 2024 Artifcts, Inc. All Rights Reserved.

A decade or so ago when Zoë Kim, of Raising Simple, began taking small steps toward a more minimalist lifestyle, it was her kitchen that was her motivator. How could she function when there was so much stuff, food stuff to use and not waste, but also stuff to fit into cupboards, wash and dry, and generally even remember to use! Why did she even have five wooden spoons when a few would do?

Back then, minimalism was not the popular theme it is today. There weren't podcasts, checklists, blogs, and books at every turn telling you how to start down this path. Advice was lacking that was practical, especially for this mom of two. No way was she going to tackle her whole house never mind start counting how many she had of each item in her home.

Fast forward to 2023. She's the mom to seven children in a blended family with her partner Matt Paxton. While he had spent nearly his entire career helping hoarders, supporting people who need to clean out their houses and others who were downsizing, he was never a minimalist. He liked his stuff, and the stuff from his dad - so many paintings! - and his grandfather. He liked it all so much that as he wrestled with how to pack it up to combine households with Zoë, he almost didn't move! (Read more about that experience in his book Keep the Memories, Lose the Stuff.)

Minimalist Hacks for Daily Life (with Kids!)

Zoë and Matt appeared recently on an episode of Evenings with Artifcts, and they shared their combined insights on parenting as practical minimalists.

At the heart of this way of living for their family is that they have dramatically reduced the number of decisions they have to make on a daily basis, from getting dressed to setting the table for dinner. And for people like Zoë who are naturally disorganized, it's hard for her to make much of a mess when she only owns three pairs of jeans. And she can fold them any which way she pleases, and they'll fit in her drawer!

See if any of these hacks from Zoë and Matt can help you!

• • • Create a space for things. It will fill up, then you'll have to clear it out. This is great for kids (a locker, cubby, or drawer) and kids at heart, too. Artifcts cofounder Ellen Goodwin loves these bright, recycled, collapsible crates that come in multiple sizes.
    • Use it or lose it. It's been multiple seasons or years? Give it to someone who needs it or will at least put it to go use today. And stay tuned, because we'll have a great guide for you this Earth Day (April 22).
    • One in, one out. That applies to nearly anything: t-shirts, hats, shoes, books! And pause to Artifct the sentimental ones first! Who needs all these t-shirts anyway?
    • Model the behavior you want to see. Let "them," whomever that is in your life, see you make those same hard choices and let go of things. 
    • Give a fixed time limit. Your spouse or child says they want to sell it? Okay, set a limit of 48 hours and then move it on out, one way or another.
    • Capture the stories. Telling the stories helps us let go of items. You'll find you don't need the item itself as much as you thought you do. Artifct it; let it go. Here's one man's story of capturing stories in order to downsize.
    • Collections can exist, but maybe not all at once. You might not have room to display it all without drowning your space. Rotate monthly which items in your collection you display, whether that's a statute or a painting. Here's the painting Matt Paxton currently has on his office wall.

At the end of the day, Zoë and Matt are united in the view that they have a better life because they have less stuff. 

We encourage any of you seeking additional practical daily living tips to read Zoë's book, too. Maybe buy the digital version - an act that means one less book enters your home! 

Happy Artifcting!

###

© 2024 Artifcts, Inc. All Rights Reserved.

Reading time: 3 minutes 

This is something like a public service announcement based on a eureka moment I had one weekend back in November. I have a new rescue plan for my online memories! 

I was checking my email accounts—you know, the “real” one and the “shopping” one—and two messages back-to-back caught my attention. One was from Shutterfly with a “Your memories from this week 13 years ago,” subject. The other was “Your memories on Facebook,” featuring one of my posts from this day in 2015. 

I am all for solid habits and routines keeping my life sane. Now I have a new one: When I get these reminders, I will pause and ask myself, “Is this a memory worth rescuing?”  

If yes, I will Artifct that.  

If you care about your memories, use a product designed for that purpose 

Social media and photobook builders do not want to make it easy to download and use your content elsewhere, search quickly, or even keep your privacy at the forefront. They have one function – communication and sharing with your “people,” whomever they may be. And why would they do otherwise? They deliver on exactly what they are designed for! 

The same goes for single purpose apps. Really, you are only going to capture your voice your loved one’s voice? Why would I invest time and money in that when I could have so much more in the same or less time with Artifcts? 

It’s okay to want and expect more 

We have evolved in the digital world and can now help you to capture, preserve, and share your memories and reap other benefits, too! 

While at Artifcts we often argue a picture is not worth 1,000 words if you don’t know the story and you don’t know the person is, we can bend those rules. Take this example. 

Which is better?

Option 1: Compressed pics with a few details. 

Or

Option 2: The full story with audio and video, too? 

At Artifcts that’s exactly what we do for our members. Bring your entire memory together where it’s still easy to share, never compressed, always searchable and downloadable in a human friendly format, and has still MORE benefits, supporting move, insurance, and estate planning being just three. 

Now, if you are going to put this plan into action, too, I want to warn you about a hiccup when it comes to Facebook: the photos you posted, Facebook has compressed. Truth is that nine times out of 10 I don’t care and can just download the image(s) from Facebook and use it the Artifct. If I do care, I can grab the original photo from my digital storage and add that to the Artifct later. 

And if you wonder, yes, I used the text I posted on Facebook to quickly create the Artifct. I went back the next day to edit the Artifct and add more to the story that I remembered but hadn’t wanted to share on Facebook. A win for memories! 

____________________

You may also enjoy our past #HabitChange ARTIcles:

We're Talking #HabitChange in the New Year

#HabitChange: Back to School Edition

###

© 2024 Artifcts, Inc. All Rights Reserved.

Reading time: 2 minutes 

If you’re anything like me, you might have a love-hate relationship with holiday cards. We love them because they are festive, fun, and a great excuse to send and receive snail mail. Yes, snail mail. We hate them because they require us to make some tough decisions—Photos? Text? Layout? Yikes!—and they require a bit of advance planning that doesn’t always happen as planned, especially on the heels of Thanksgiving. 

So, what’s a card lover to do? I discovered last year by pure accident (and out of frustration) a fun and easy way to get more out of our holiday cards, and bring all those small moments, memories, and stories to life for loved ones near and far.  

My secret? Artifcts! And yes, although Artifcts is great for preserving the cards that we RECEIVE, I’m talking about using Artifcts here for the cards you SEND. How else do you include photos, videos, AND audio recordings in a paper-based card? Bonus, there is no word limit in your Artifcts. You can tell your story, the full story, without counting characters and agonizing over whether or not to include the pet’s name since that would take up an extra five characters. (Sadly, our beloved golden retriever did not make the cut on our printed card this year, but he certainly made our Artifcts card!) 

Intrigued? Read on for our step-by-step guide to spreading holiday cheer the Artifcts way.  

Six Steps to Create Your Unique & Dynamic Holiday Card 

Artifcts helps you bring your holiday card to life with all the details that a regular, printed card simply cannot provide. 

1. Pick your card, any card, digital or physical. Or maybe life interferes, and you skip the card entirely. Our holiday card last year was aptly titled, The Holiday Card That Wasn’t. Click to learn why. You’ll laugh. 
2. Type in or handwrite your heartfelt holiday wishes. 
3. Create your holiday card Artifct. You can add photos, video, and audio. Want to tell an even longer story? Use the “@” symbol when drafting your description to link to other Artifcts you’ve created to share even more details and memories. You can see my 2023 holiday card Artifct here. (Not yet a member? Sign up free to create your holiday card Artifct.)
4. Print your Artifcts’ QR code. Click on the QR code icon in your Artifct to get a printable code that’s unique to your new Artifct.                                                                    dddd
    
   
   
5. Pop your QR code into your card. Or tape it to the back. That’s what we do! Or, if you’re doing this with way more time than I ever allow myself, include the digital QR code in your printed holiday card.
6. Ready. Set. Mail. Spread that holiday cheer! 

Now you can sit back, relax, and wait for the excited, “That's so cool,” texts, calls, and emails to roll in.

We took our family by surprise last year with our Artifcts card, so much so that they no sooner had Thanksgiving than they were already asking us if we were doing it again this year. (Yes, of course we are!)  

Have another tip for making your holiday card come to life? We’d love to hear from you. Contact us at Editor@Artifcts.com.  

###

© 2023 Artifcts, Inc. All Rights Reserved.

This week, as Save the Photos Month continues, we asked interiors and brand photographer Linda Pordon to share three tips to help elevate your at-home Artifcts photography.

Linda is a recognized interiors and brand photographer based out of the New York/New Jersey area. Her work has been published in outlets including Better Homes and Gardens, Domino, Elle Decor, and the NY Times. Additionally, Linda is the owner and founder of Proppe Shoppe, a collection of curated vintage and one-of-a-kind decorative objects and furnishings for the home. (Maybe you'll nod with understanding when you see some of these one-of-a-kind finds didn't even make it to the store front but are instead futured in Linda's public Artifcts collection!)

Through her photography, Linda aims to convey the feel and depth of the pieces and spaces she photographs but, more importantly, she aims to create emotional connections to these subjects through her lens.

Hear from Linda directly for a few easy tips you can try at home to elevate the photography of your cherished objects without any fancy equipment (or frustration!). 

1. FIND THAT LIGHT

Let's start off by going against what you may think ... the "best light" does not necessarily mean find the brightest light possible (or upping your exposure on your phone editing mode) to make it all "light and bright."  I have photographed and sold $800 sculptures that look like they were taken inside a dark closet. But oh they were sexy. The shadows made you feel something when you looked at it. Sometimes, less is more. So a few tips for lighting:

It may seem counterintuitive but TURN YOUR LIGHTS OFF. Use natural and only natural light if you can.

• • • Bring objects outside. The perfect weather to photograph items is an overcast, cloudy day.  It gives even but bright-enough light.  If it’s sunny out, find a spot in the shade to place your object.  When outdoors, you want to make sure your light is even and not too bright.  Watch out for dark shadows that will overpower your images and distract.
    • When photographing inside, just open your shades and set up near a window ... just not directly in the sun.  If your brightest room is too bright, use a bedsheet to hang or tape over the window to diffuse the light a bit. Get creative!
    • If you can't move your object, make sure you try to minimize the artificial lighting that is needed or opt to bring lights closer vs have the orange glare and reflection of overhead lights.

Play with (gasp) shadows.  

I said it. Use objects near or in front of your light to create shadows. A window pane. Hold a stem of flowers in front of the light. A raffia hat. You get the point. This is so easy to do and creates such high drama and can be done with things you have around the house. Your images will be looking "editorial" in no time.

2. KEEP YOUR BACKGROUND SIMPLE AND MAKE IT CONSISTENT

If you're photographing several objects or an ongoing collection, try to make sure your color story and mood are consistent.

Do you want all bright pops of color behind your objects? Simple white? Dark and moody? The world is your oyster. My absolute favorite backgrounds are Replica Surfaces Boards (not sponsored but they should be!) which are lightweight and completely wipeable. The marble truly looks like marble and I have photographed it in every lighting possible. I wouldn't lie to you.  

If you don't want to invest in purchasing backgrounds, you can grab cheap poster board and keep it white or paint it any color or texture you feel like. Or hang a sheet against a wall and drape it down onto the floor. You would be shocked at how many brands are keeping their backgrounds pretty organic and homemade these days, but the images still look stunning and professional. 

3. THINK (AND PAUSE) BEFORE YOU SNAP

The biggest advice I would give you is take your time. Really think about your shot. Take your time holding your camera (even if it's your iPhone).  Look around at the light. When my kids photograph with me for fun, I always have them walk around and take pictures with their hands to really see things before they get distracted with clicking the shutter. Think before you get snap happy!

A few concrete things to focus on:

Composition: This is a really big part of photography and a hard thing to break down succinctly, but try to be mindful of the following:

• • • Leave negative space. It lets the eye breathe and actually makes your object more of a focal point.
    • Group smaller objects closer together to give them more "weight" on camera (groups of 3 are generally pleasing to the eye).
    • Vary up your angles. Make sure you get at least one head-on shot. Stand on a stool and take some overhead.
    • Watch your sight lines. Make sure key details aren't blocked. Try to see what your eye is drawn to and how it moves across an image.  

Gridlines: My #1 tactical PLEASE PLEASE do this is get your picture straight.

If you are taking pictures crooked, panned up or down and not taking a minute to get as straight as possible, your images are always going to look more amateur. I can forgive almost any sin above the crooked image. An iPhone trick here is to turn your gridlines on (Settings -> Camera -> Grid set to green), and voila! The Lightroom app (available on iOS and Android) also has a great feature to auto correct gridlines (Geometry -> Upright click this toggle -> keep to "Auto," generally).

Editing: If you looked at a professional photographer's images, they should look pretty good SOOC (straight out of camera), but we would all be lying if we said post-production editing isn't a large part of the creative process.

There are some horrible filters out there, but there are also some good free and cheap phone apps you can use for your camera phone photos.  Lightroom is my favorite for photo editing. I also love Color Story. Your iPhone's built-in camera editing tools aren't all that shabby either. Try to keep your highlights down, your shadows up, and play with the contrast and warmth as much as you want. If you find settings you love using, try to consistently apply them to your images.  

Last, but not least, have fun with it.

Photography is such a beautiful way to tell a story about something or someone you love. My favorite photos are the ones where I wasn't overthinking, I wasn't hyper focused on the technical pieces, and I was just inspired by what I was shooting. Enjoy the gift of translating things you love for others to see and enjoy.  

Share with us Artifcts you've created putting some of Linda's tips to the test at Editor@Artifcts.com. Or share directly with Artifcts on Facebook or @TheArtiLife on Instagram - we love videos too!

Want to learn more from Linda? Watch our Evenings with Artifcts event replay!

Happy Artifcting!

###

ABOUT THE FEATURED PHOTOGRAPHER

Linda Pordon is an interior and commercial brand photographer based out of Ho-Ho-Kus, New Jersey. She has a B.S. in Finance and started her career in forensic investigations at PricewaterhouseCoopers before pivoting to marketing as an executive at American Express in the premium product space for 15 years. Linda draws on her 20-year tenure in corporate marketing and strategy to enable her to better translate the visions and stories of businesses in her photography work. When she's not behind the lens, Linda has her hands full with her favorite ever-moving subjects, her three young sons, 5, 7, & 9 years old.

© 2023 Artifcts, Inc. All Rights Reserved.