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Following my mother’s death, I was frustrated because I had her stuff, but what I really wanted were her stories. The who, what, when, where, and why behind the objects. Why did she have a certain item? Where did it come from? When did she get it? Sadly, the objects could not tell her story. Only my mother could have done that, and she was no longer here.
That was the genesis of Artifcts—an overwhelming desire to ensure that anyone anywhere would have a safe and secure way to pass down stories, not just things.
As with any idea, Artifcts has evolved to become more than just a place to document the who, what, when, where, and why behind the objects in our lives. We’ve created and enabled a variety of features that allow our community members to capture small (and big) moments in time, connect with loved ones, and preserve the meaning behind the objects that speak to who we are and where we’ve been.
I invite you to share an Artifct with a friend or a loved one. Tell a story that hasn’t been told before. Go seek out more of those “I never knew that about you!” moments. Create, connect, inspire. It’s all doable here.
Happy Artifcting,
Founder and CEO
Our Executive Team
Prior to co-founding Artifcts, Heather served as Chief Growth & Strategy Officer of Red Five Holdings, Inc., and President of Red Five Privacy Labs, LLC. While at Red Five, she drove corporate growth, led corporate brand and service line marketing, and pursued new entrepreneurial lines of business.
Before joining Red Five, Heather served as an Intelligence Analyst with the Central Intelligence Agency, including serving as a briefer in a war zone tour in Afghanistan.
Heather holds a B.A. in International Relations from Brown University and a Masters of Economics from the London School of Economics. She is a member of the Economic Club of Washington, DC, and serves on the Boards of The Photo Managers and The National Association of Productivity and Organizing Professionals.
HEATHER’S ARTIFCTS
Heather’s Artifcts collection includes a pair of well-loved hiking boots, an antique lantern, and a handmade Istalif bowl acquired in Afghanistan.
Prior to joining Artifcts, Matt founded and bootstrapped a technology company (Excivity) which he sold into a Private Equity firm (Arlington Capital Partners) in 2020. He served as Chief Information Officer (CIO) of the new platform (BlueHalo) overseeing a total of 21 acquisitions over five years before they sold/merged the entity into a publicly traded company (NASDAQ: AVAV) in 2025.
Matt stayed on the AV executive team as the CIO to complete the first cycles of integration, finalize their Cybersecurity Maturity Model Certifications (CMMC), and begin integration of the heritage systems to achieve Sarbanes-Oxley (SOX) compliance.
Matt holds a B.S. in Electrical Engineering from Virginia Tech and completed an Entrepreneurship program at Babson College. He is a member of the Post Exit Founders (PEF) community, NextGen Venture Partners, and is an active Advisor to other tech startups.
MATT’S ARTIFCTS
Matt’s Artifcts collection includes a vintage license plate from his days as a firefighter, a hiking stick from the time he hiked Mount Fuji, and his ever-growing Whiskey Collection.
Our Strategic Advisory Board
We could never bring you Artifcts alone! Each of our advisors contributes decades of experience from their respective fields and a passion for our mission at Artifcts to help preserve what matters most.
