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Three Things I Discovered by Curating My Photos

April 23, 2025

We’re at a point in history and culture when normal social discourse means conversations may include topics like minimalism, decluttering, and made-up concepts like ‘stuffocation’ and ‘stuffidemics.’ And while we might think about going room by room through the bulkier tangible things we keep to declutter our lives, you know what else threatens to bury us? Photographs.

Historically, photographs were the domain of professionals who we posed for and who captured beautiful artistic photographs. We didn’t have a lot of them. It was a lot more expensive, so each one tended to mean more to us.

Now we’ve gone from photos being treasured moments and memories to a proliferation that started back in the 50s and 60s and vastly accelerated with 35mm film—remember all those double and triple prints you’d get so you could distribute them to all your friends and create albums that are now decaying? Maybe you don’t remember who is even in them and half are blurry or badly composed anyway.

And now DIGITAL photos! We take an estimated 5.3 billion photos daily worldwide. Think about that! This is where we’ve done ourselves a disservice because we’ve lost the story thread – why any one of those photos matter. Regular folks like us don’t want to sift through “metadata” on a photo to understand why it matters to us, when we took it, where we were. This is not a pleasant experience.

Digital photo statistics

And the ease of digital also undermines us as we declutter and organize our homes, where if you follow the advice of old, “Take a photo, and let the stuff go,” now that means that photo is very quickly 20 back, 140 back, 1,000 back on your phone. You’ve totally forgotten you took the photo and never shared the story or done anything to remember why it mattered to you.

You may also be interested in A Virtual Impossibility: Keeping Up with All My Digital Photos.

Artifcts and Curating Your Photo Collection

Today when we tell people to clean up and curate their photo collections to something meaningful, we have a truly daunting and growing task in front of us. Even for those photos from the 60s and 70s this is a problem.

While many people won’t have a lot of photos from that time, the photos they do have are very likely housed in shoe boxes, photo albums, or scrapbooks. One day, when our co-founder Ellen Goodwin was working through one of her parents’ scrapbooks, “Because it’s falling apart and needed to be digitized,” she paused to take a picture of a black and white photo of her mother playing tennis. “I took the photo because my immediate thought was, ‘My mother does NOT play tennis.’ It might as well be a Halloween costume.” Ellen’s daughter caught her taking the picture and was confused, “Why are you taking a picture of that? Who is it?”

Woman in white tennis outfit, swinging a racket

So here we go – one generation removed, and the story is gone; a second generation removed, and it’s become someone’s genealogy project or fodder for an AI-powered facial recognition tool. Who is that in the photo?

One generation removed, and the story behind the photo is gone; a second generation removed, and it’s become someone’s genealogy project. Who is that in the photo?

Your Three-Step Photo Curation-to-Story Formula

We know we can do better than to store our photos and cross our fingers that they stay safe and stay relevant. We can curate our photos, the best of, seminal moments, works of art. We can marry those photos with their stories through Artifcts, because a picture is NOT always worth 1,000 words. 

Ellen often shares an example of this based on a subset of photos of her daughter. “I literally have more than 1,000 photos of my kid swimming. She’s been at it for more than half of her lifetime, on three different club teams and now a high school swim team, too. But there’s that ONE picture where she’s flexing her arms and smiling up at me in the stands because she just got her first USA Swimming BB time.”

First USA Swimming BB Time, Artifcts

It’s one of the favorite photos she’s Artifcted. It includes a video of the swim from that day and the story. Ellen acknowledges, “My daughter being 14 years old may not appreciate it now, or even in another 14 years, but she will someday, and it will be here in Artifcts, easy to share, and in a bite sized story format that is within our ever-shrinking attention spans.”

Use this formula to simplify your photo-to-story process so you, too, can make progress on capturing what matters most – the stories behind those photos.

1 - CURATION. You guessed it, start with curation. We live in a bite-sized world with bite-sized attention spans. This is reinforced by research, too. Miller’s Law says that that short-term memory is limited to seven items, plus or minus two. Hedge your bets and go with five items, like the five photos and/or videos you can include in a single Artifct to tell a story.

Besides, achievable goals support habit formation. If you want to make progress in culling through those digital photos, do not try to boil the ocean. Pick a few, Artifct them with a story, and call it a day. Don’t take on an entire memoir at once!

2 - CONTEXT. To avoid getting twisted in knots over what to say about a photo, simply start with something true, e.g. who took the picture?

If you move on through the five Ws like they taught you in grade school, one W, one memory, will unlock others. For example, true story of asking a mom about a wooden cat that’s a piece of decoration:

Mom: “Oh, well, that’s a cat.”  

Daughter: “Thanks, Mom, I can see that. Where did it come from?”  

Mom: “I carved it. I was 16, and it was part of a wood shop class I took.”  

Daughter: “Wood shop in the 60s? For GIRLS?!”  

Mom: “Yes. And actually it was the first year the boys’ and girls’ schools were combined. There was a boy who was jealous of my cat and stole it. It took a while to get it back.” 

And on and on it goes! 

3 - SHARING. Myths, legends, fireside tales, they live on in the sharing. And sharing a story is not the same as telling a story. Telling is unidirectional. Were they really listening, were they ready to hear it, and will they then take on its meaning and value?

Artifcts definition of story sharing

You may also be interested in Storytellers, Beware!

Curating Your Photos Often Delivers Unexpected Insights

Now, don’t get us wrong, just because we do not want to look at metadata on a photo to try and remember why it matters or to share the story behind it, does not mean that we think metadata is useless. Quite the opposite. Your own phone can instantly sort and search your collection.

And through sorting your photos quickly, you can then more easily move on to curation. And that’s where the insights begin to flow. We asked Ellen for three things she learned about herself when she paused to sort and curate her digital photos. Here’s what she said:

Swimming is life. Well, this one was not a surprise exactly, I knew I had a lot of swimming photos. But I was surprised I didn’t have more. I discovered an extreme dropoff in volume once Artifcts existed because my habits changed. While sitting and waiting at swim meets, I almost always (a) cull swim photos I don’t want and (b) create relevant Artifcts.

My feet have been places. I had to laugh at myself when I realized just how many photos I have taken of my own feet, wearing shoes, standing in some place I thought was interesting. Thankfully, with metadata, I know where some of those places were when I cannot otherwise remember or figure it out from the picture. And it makes for a great series to share with friends for a laugh.

Collection of photos of shoes, Artifcts

Inspiration is everywhere; I want to be inspired. More than any other theme I can discern from the pictures I take is the magic of finding inspiration in just about anything. Do you pause to take pics of interesting patterns and shapes in nature? What about beautiful color combinations in a random mural on the street? Lines in a book, art on a cover of a magazine, a setting in a TV show?

Inspiration can come from anywhere, and it’s amazing that digital photography makes it possible to keep it all close at hand.

For an extra boost in your photo-to-story efforts, download our free checklist for photos here.

Happy Artifcting!

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Need help wrangling massive volumes of photos, digital and analog?

Consider hiring a professional photo manager! Check out The Photo Managers to learn more.

© 2025 Artifcts, Inc. All Rights Reserved.

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Eco-Decluttering Made Easy: How to Clear Your Space Without Creating Waste

Today is Earth Day—a perfect moment to take a fresh look at the way we live with our stuff. In honor of Earth Day, we’re tackling eco-decluttering, a thoughtful approach to clearing your space that’s as kind to the planet as it is to your peace of mind. Because decluttering shouldn’t just make your home feel lighter—it should reduce waste, extend the life of everyday items, and help build a more sustainable future.

Decluttering used to come with a nagging question: Where does all this stuff actually go? If your answer has ever been “uh… the trash,” you’re not alone. A 2024 Talker Research report found that although 77% of respondants claim to make efforts to be as sustainable as possible, respondants average throwing away 12 items a day! That's a LOT of stuff. 

Welcome to eco-decluttering, where clearing your space and caring for the planet go hand in hand. At Artifcts, we like to think of it as a three-step process: remember, release, and rehome. Because the goal isn’t just less stuff—it’s less waste, more meaning, and a lighter environmental footprint.


🌱 Step 1: Declutter with intention (not impulse)

Before you start tossing things into bags, pause. Not forever, just long enough to decide what truly matters.

Artifcts reminds us that many of the hardest items to part with aren’t junk at all—they’re memory-filled objects: travel mementos, old books, heirlooms, or even that outfit from a milestone moment.

Instead of letting guilt or nostalgia stall your progress, try this:

  • Capture the story first (photos, audio, or a quick written memory)
  • Keep a few meaningful items
  • Let the rest move on

This approach helps you avoid the all-or-nothing trap and makes decluttering feel less like loss and more like curation.


♻️ Step 2: Sort smarter—think beyond the trash bag

A classic decluttering tip still holds up: sort items into clear categories like donate, recycle, repair, or sell. Even professional organizers recommend prepping these pathways before you begin so nothing lingers in limbo.

But eco-decluttering adds an extra layer: default to reuse whenever possible.

Ask yourself:

  • Could someone else use this as-is?
  • Can it be repurposed creatively?
  • Is there a responsible recycling option?

If the answer to all three is no, then it’s time to let it go.


🌍 Step 3: Give your items a second life (the Artifcts way)

Here’s where our Artifcts Going Green Guides really shine. Once you’ve decided to part with something, you have more options than you might think:

1. Donate with purpose
Many everyday items are in high demand:

Even hospitals, universities, and disaster relief groups often accept specific items like blankets, gowns, or toys.

2. Share locally
Your “declutter” pile might be someone else’s jackpot:

  • Offer items to neighbors or community groups
  • Use local “buy nothing” networks
  • Pass things directly to friends or family

3. Repurpose and upcycle
Before you donate, consider whether an item could live a new life:

  • Turn old china into wall art
  • Reuse glassware creatively
  • Transform sentimental fabrics into keepsakes, such as quilts or pillow coverings

Sometimes, breaking up a set or reimagining a use makes all the difference. Sarah Reeder, founder of Artifactual History, offers some creative tips for repurposing old silver sets on one of our previous Evenings with Artifcts episodes. 

4. Recycle responsibly
For items like electronics or worn-out goods, skip the trash:

  • Check municipal recycling programs
  • Use retailer take-back programs
  • Look for specialty recyclers

The key here being that your local landfill is the last resort, not the default.


💡 Bonus: The “Artifct Before You Let Go” Rule

On the fence about whether to rehome, recycle, or otherwise part with an item? Maybe it's got a great story, or evokes fond memories. One of the most powerful ideas from Artifcts’ Going Green philosophy is simple: Capture the story before the item leaves.

When you do this, you can preserve the meaning without keeping the clutter, feel more confident letting go, and create a digital legacy that’s easier to share with loved ones and friends. 

Suddenly, decluttering isn’t about getting rid of things—it’s about keeping what matters in a better way.


🌿 The Bigger Picture

The average home holds far more than it needs, and much of it eventually ends up in landfills. Eco-decluttering flips that script. It’s not just about organizing your space—it’s about participating in a more thoughtful cycle of ownership.

So the next time you pick up an object and wonder, “Should I keep this?” try a better question:

“What’s the best next life for this?”

Because when your clutter becomes someone else’s treasure—or gets a second life entirely—you’re not just tidying up. You’re doing a little good for the world, one drawer at a time.

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© 2026 Artifcts, Inc. All Rights Reserved.

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Spring Cleaning: The Clothing Edition

Spring has sprung and our closets are ready to spring forth as well. Clothing has a sneaky way of taking up space in our hearts AND in our closets, which is why this year we’re offering up some tips and tricks for spring cleaning dedicated to clothing and accessories.

Our expert tip on all things clothing? Artifct it, of course, and include a photo of you wearing it back in the day, if possible, to help you keep the memories, while you let go of the items you haven’t worn in years, if not decades.

But Artifcting is not the be all, end all. Are you ready to free up closet space? Let’s get started!

Seasonal Items

As you get ready to put your winter clothing into storage and take out your spring essentials consider what you actually wore this past winter and what you kept, thinking you WOULD wear.

In our household we make two piles—the “yes, I wore it” pile, and the “nope, never touched it pile.” We then take a hard look at that second pile to determine the reason WHY we never wore it. Was it not cold enough this winter? Does the item no longer fit? If the answer is yes to the latter, we consider who else might need or want it (nieces, nephews, etc.) or we pick our favorite charity to donate the item.

We also take a hard look at winter gear that has stood the test of time for years but may be on its way out. I broke down in tears this year over my husband’s beloved Patagonia down jacket. The memories, the adventures! However, it was hard to ignore the feathers seeping out of every seam. I found myself having to vacuum after every wear. We took it back to Patagonia hoping they’d be able to repair it as part of their Worn Wear Program, but alas, it was beyond repair. We agreed to let Patagonia recycle the jacket although not before Artifcting it!

 

Professional Clothing (aka Life Before COVID)

Remember when we used to get dressed up EVERY day and go into the office? The actual office. Not just our home office. Although memories fade, the clothing lingering in our closet(s) serves as a constant reminder of, “Oh yeah, I used to actually wear that stuff.”

This year I took a hard look at our professional clothes to determine what has a realistic chance of being worn again, and what can be relegated to the “life before COVID” bin (aka donation bin). We donate most professional clothing items to Dress for Success and sell a handful of items with TheRealReal. It’s amazing the closet space and hangers we regained this year when we were realistic about what we would wear post-COVID.

I admit there were some items I was reluctant to let go of because of the memories. My first pair of heels and my favorite ballet flats fell into this category. Both had been worn past any useful lifespan and yet, I didn’t want to let go. So, what’s a girl to do? You guessed it, I Artifcted them. And then I felt a little less guilty getting rid of them. Artifcts enabled me to keep the memories and let go of the actual ‘stuff.’

 

Kid Clothing

They grow so fast! My daughter’s closet is a ready target when it comes to spring cleaning. She’s now old enough to help with the process, and she knows once the items are donated she gets to pick out replacement items that fit. Extra motivation! And even together time since she’s now at the age when she loves to shop.

We usually donate the clothing she has outgrown to our local Goodwill store, although there are some items she’ll ask to keep and repurpose. She stunned us one year when she repurposed her old ballet tutu into a modern work of art!

T-Shirts

Yes, they deserve their own category. My dear husband has a way of coming home from every trip, conference, and work event with another t-shirt. We’ve relegated his t-shirt collection to one drawer and one under-the-bed bin. And yet. There are so many!

Although this go-around with spring cleaning most of his t-shirts were spared. Why? Because he wears them, all of them.

I, however, discovered that I had been holding on to a t-shirt in MY t-shirt bin that I hadn’t even worn. Not once. I was getting ready to Artifct it (and include photos and video of the event) when our youngest swooped in to claim it for herself. Being two sizes too big, it was declared “tres, tres chic.” Success! T-shirt re-homed. We often joke here at Artifcts that the best vintage shop in the world is probably Grandma’s closet! (Or in this case, my closet!)

 

Accessories

Since when did we own two dozen hats?

Like t-shirts, accessories tend to multiply like bunnies at least in our household. Hats, socks, and re-usable bags tend to be the worst offenders. Companies love to gift accessories as promotional materials, and most members of my household LOVE to accept those gifts. You see where this is going.

We have a bin dedicated solely to reusable bags, and another to hats. I took a hard look at both this past month and lovingly put out for free a dozen reusable bags and a half dozen hats. Much to my delight they were picked up within minutes of setting them out.

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On a roll? If you need some donation ideas outside the usual, check out the clothing section of Going Green. With Artifcts.

If instead you're ready for tips on decluttering and organizing beyond clothing, you may love our 15 Decluttering Targets for Artifcters or one of our Evenings with Artifcts episodes with Matt Paxton!

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© 2026 Artifcts, Inc. All Rights Reserved.

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Rescue Mission: That's More Than a Photo! Artifct That.

Over the years, we've come to appreciate how even seemingly random photos can provide the spark connecting us to each other, to histories, to pasts unknown, if given the opportunity. The ice hiker shown above? Where was he? What was he doing? Where was he going? What became of him after his great adventure?

I bet we all have a photo like this. One that is black and white, maybe a little tattered around the edges. Maybe you found yours in a bin of old photos tucked away in a great Aunt's attic, or maybe yours was carefully, loving framed and had sat on top of Nana's piano for decades. Decades! 

We've all heard the cliche that a photo is worth a thousand words, but we've yet to have a photo start telling us the who, what, when, where and why it was taken. The simple truth is photos can't talk. A researcher could find an explorers club to assist, trace the clothing, authenticate the age of the paper, maybe. But absent a family member or friend knowing his story, his details, he and his story could very well remain a mystery for future generations. 

Our co-founder Heather was reminded of this not too long ago when trying to rather unsuccessfully piece together the (presumed) relatives from generations past in a series of family photos. It was a frustrating and in the end rather helpless task since no living members of her family could recall the details. The closest she got to an answer was "that might have been Great Nana B's sister...or cousin...or maybe just a friend." Yep, that was helpful!

In fact, if you've read Our Story, you've seen a black and white photo of woman who in some ways is the silent third founder of Artifcts.

 

Artifcts co-founder Heather Nickerson's mother

 
 
 

The photo grabs you. Who is she? What (or who) is she looking at that is making her smile? Who took the picture? When was this picture taken and where? Truth is, her end-of-life was the inspiration for Artifcts and our efforts to remove so much of the potential burden from our loved ones who are left to parse through our belongings, photos included, after we're gone. We built Artifcts to ensure that families everywhere can pass along memories, heritage, and legacy, and not just items. Her photo is no longer a mere photograph, but a history. You can read about that very photo's history here.

When you can, you should just ASK!

Here are two more photos that capture our interest in the same way, sparking the same questions. And, we wonder: If someone sold framed photos like this through an estate sale, consignment shop, or flea market, would they captivate a curious, anonymous buyer? They could just as easily fit into the decor of a modern home as one with a farmhouse chic decor or even a cozier older style. 

 

 
 
 

Our CTO, Matt, found these framed portraits buried in a collection of old photographs his mother had kept in her house. Thankfully she had already Artifcted them and Matt was able to know not only who the photos were of (his great grandmother!), but also when they were taken. Absent his mother taking the time to Artifct the photos and the details, that part of their family history would have been easily forgotten, and quite possibly discarded or donated. 

Look around your house. Would the next generation know who is in the framed photos you have on display? Would they know WHY they are on display? Why they matter to you and your family? Chances are, probably not.

Take a moment today to capture that history before it slips away. Not sure where to start or what questions to ask? Download a copy of our free Rescue Those Photos! checklist to help you get started.

Artifct a few choice photosyour favorites, the most outrageous, or maybe the ones that make you go, "Hmmm." You can easily share your Artifcts with friends and family to meaningfully connect and reconnect over (nearly!) lost pasts and new stories shared for more "I never knew that about you!" moments now and into the future.

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If you are interested in photo and/or video digitization services, our Partners at The Photo Managers can help! Our Artifcts Team is proud to be a sponsor of The Photo Managers Conference this year in Boston. 

Attending the Conference? Stop by our Artifcts booth and say hello to the team! We're happy to show you how Artifcts can help bring your photos, stories, and memories to life. 

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© 2026 Artifcts, Inc. All Rights Reserved.

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