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The RootsTech Experience, 2024

March 09, 2024

The RootsTech experience feels like stepping into The Wizarding World of Harry Potter at Universal Studios. It’s immersive and for those few days in time, everyone around you loves to “geek out” on documents, trees, photos, heirlooms, and more that make up family history and genealogy. No detail is too small, no dive down a rabbit hole too deep. 

As a company, attendees often asked us how the show was going for us, which is sweet. When we sat back to reflect on RootsTech 2024, we had a few key takeaways.

RootsTech 2024 Takeaways

QUIETER BUT RICHER

The venue was less packed this year, and the vendors fewer than pictured on the map going into the event, but the quality of conversations were equal to if not better than last year. It was a mini reunion with other companies and with participants, too! 

 

Artifcts and Matt Paxton being interviewed for the Inside Photo Organizing podcast.Our co-founder Heather and advisory board member Matt Paxton being interviewed for the Inside Photo Organizing podcast. 

PRODUCT SURPRISES FOR THE WIN

Holding off and launching a major new product and feature was well worth it. The excitement and wonder were marvelous as we showed people how we made it that much easier to get cozy in their garage, attic, den, or family member’s home to create Artifcts AND instantly add QR code stickers to link that digital memory and value to the physical item. Learn more!

WE ALL GOT A BIT EMOTIONAL

The show brought a lot of tears and hugs our way. The hugs were those of gratitude and relief. People felt heard and seen because they are the family keepers, the family historians, the stewards of so much and with that comes pressure to ensure it is all preserved and shared with the current and next generation. We make that wicked easy. The tears were almost always out of shared experience. When you KNOW the pain that it is to watch someone change as dementia progresses and be in a race against time to capture the essence of them, emotions run high. And, again, Artifcts is here to help. 

UNOFFICIAL BEST OF SHOW

We feel like we won “best of show.” The number of people who came back to tell us we were unmatched at the show made every bit of this arduous startup journey worth it. Another vendor nearby asked us, “Did you expect this much love?” after overhearing yet another person tell us we were the answer they were looking for. Maybe, maybe not? We didn’t build our product for genealogists, per se, but we’re gratified beyond measure that we’ve found a way to support their work and passion. 

 

Large group at dinner in a local pizzeriaTeam Artifcts and some of our wonderful partners enjoying a pizza dinner in Salt Lake City. 

PARTNER UP

Partners make all the difference. Artifcts shines in large part because of the relationships we’re building with other companies we believe play an important role in all things ‘stuff’ and who are authentic supporters of our work, too. We worked hard in advance of RootsTech to coordinate with other vendors who are Allies in ‘Stuff’ (click to check out ally discounts!) to locate nearer to each other so that we could then easily refer attendees to help in ways Artifcts cannot. Included among those, for example, were: 

Where Will You Find Team Artifcts Next?

We're planning to take all the love, good vibes, and feedback with us as we gear up for The Photo Managers conference in Columbus, Ohio, where we will be running a dedicated focus group on Artifcts and facilitating a small group discussion on privacy and security. One thing is for certain, we love interacting in real life with our Arti friends and professional members!

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© 2024 Artifcts, Inc. All Rights Reserved.

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The Stories We Didn't Capture | Why Preserving Family Memories Matters

When people ask me why I believe so deeply in what we're building at Artifcts, I could talk about technology. I could talk about digital preservation, AI, or the challenge of organizing a lifetime of memories. But the real answer is much simpler. 

It's my mom. 

Like so many families, as she got older, my brothers and I wanted to preserve her stories. We wanted our kids and grandkids to know not just who she was, but how she lived, what she loved, and why certain objects mattered. 

Through Artifcts, my mom documented more than 200 items, photos, and memories. She photographed treasured keepsakes, family heirlooms, travel souvenirs, and pieces of history that had found their way into our family over the decades. She told stories that otherwise would have disappeared. When she passed away, those Artifcts became one of the greatest gifts she left behind. 

 

As my brothers and I worked through her belongings, we didn't have to wonder what mattered most to her. We knew. We knew which objects carried special meaning, which family stories deserved to be passed along, and why she had a rather well-preserved eight-foot snakeskin on her bookcase.  

Without Artifcts, so much of that would have been guesswork. And yet...even with more than 200 Artifcts, we discovered something that surprised us. There were still chapters of her life we knew very little about. 

The Stories We Never Thought to Ask About 

Looking back through everything she created, patterns emerged. She documented many wonderful historic family items. She preserved memories from decades of travel and living overseas in such far-flung places as Kathmandu, Rio de Janeiro, and Liberia. She captured objects connected to raising a family overseas and building a life with our dad. 

However, there was remarkably little from her teenage years. Who was she before she became our mother? What were her dreams? What music did she love? What friendships shaped her? What challenges did she overcome before she ever met our father? 

Then we noticed another gap. The last twenty years of her life were barely represented. 

Without a doubt, those years mattered too. They included new friendships, changing priorities, becoming a grandmother to an ever-growing brood of grandchildren, adapting to life's inevitable changes, and countless everyday moments (hello Rummikub champion!) that become precious only after someone is gone.  

Those stories are largely lost to us now. Not because she didn't live them, but because none of us realized they still needed to be captured. We had patted ourselves on the back saying “yep, Gradnmom’s got 200 Artifcts, we’re good,” and, “we’ve heard that story a thousand times, there’s no way we’ll forget it.” Except, somehow, we have. We’ve forgotten the little details and I’m sure mixed-up others. 

Even Hundreds of Stories Leave Room for More 

One of the biggest misconceptions about preserving family history is that it's about finishing an enormous project. It's not. No one ever reaches the point where they've told every meaningful story. 

Life keeps happening. Your story changes every year. The person you are today is different from the person you were ten years ago. The memories that feel ordinary now may become the stories your grandchildren treasure most someday. 

I see this differently now than I did before losing my mom. When someone is still with us, it's easy to assume there will always be another holiday, another phone call, another chance to ask, "Tell me about when..." 

Sometimes there isn't. 

The Objects Matter—Because the Stories Matter 

People often ask whether Artifcts is really about the objects. The objects are important; they're the prompts. A cookbook becomes the story of Sunday dinners. A passport becomes decades of adventure. A baseball glove becomes a childhood friendship. A wedding ring becomes sixty years of marriage. 

 
 
 
 

Although the objects may anchor our memories, the real treasure isn't always the object itself. It's knowing why it mattered. If I could go back, I'd ask more questions. 

  • I'd ask about the years before I existed. 
  • I'd ask about the years I thought I already understood. 
  • I'd ask about the ordinary days that didn't seem remarkable at the time. 

I can't do that now, but I can encourage others to start today. Take time to document your own story. Take time to capture the stories of the people you love. 

Photograph the objects that matter. Record why they matter. Ask the questions you've been meaning to ask. Preserve the memories that seem obvious today, because one day they won't be. My one closing thought? Leave your loved ones a legacy, not a mystery.  

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Looking for more inspiration to help you capture your stories? Check out our newest partner, MemoirGhostwriting.com, who has generously discounted their most popular memoir packages for our Artifcts members. 

You may also enjoy reading these additional ARTIcles from our Artifcts vault:

From 'Just Stuff' to Family Gold: The Power of Story

Storytelling Guide for Your Family Heirlooms

The Magic of a Guided Memoir

© 2026 Artifcts, Inc. All Rights Reserved.

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New in Artifcts: Capture the Moment Now, Add the Story Later

You've probably heard the expression, "time waits for no one," and here at Artifcts we know that is true. Whether it's capturing a funny story Grandmom is sharing about her beloved candy jar, or the ten thousandth friendship bracelet woven at summer camp by your pre-teen. The stories and the objects that spark them jump in and out of our lives faster than a summer rain shower.

Sometimes we can capture them on the fly, but other times, why spoil the moment? Here at Artifcts we're excited to announce our new Drafts feature. Drafts allows you to quickly capture what matters—an audio snippet of Grandmom, or a photo of your camper and her collection of bracelets—and fill in the details whenever you're ready.

Drafts allows you to quickly capture what matters...and fill in the details whenever you're ready.

You can share a photo or video straight from your phone's gallery to your Artifcts account to start a new Artifct, or open the Artifcts App and take a photo, record a video, or capture an audio clip on the spot. We've made it easier than ever to Artifct where you're at while not losing sight of what matters most—the small moments, stories, and memories that make us smile. 

How It Works

  • Share a photo or video straight from your phone's gallery to Artifcts to start a new Artifct, or open the Artifcts App and take a photo, record a video, or capture an audio clip on the spot.
  • Add your media, tap Save, then choose Save as Draft. No title, no description, no details required.
  • Your draft appears at the top of your Artifcts list as a Local Draft, stored right on your mobile device.
  • When you're ready, open it back up, fill in the “Name Your Artifct” field and add the “Description or Story” behind it, and do a full Save to push it to the cloud and keep it safe in Artifcts. Once fully saved, you can see and edit it on the Artifcts website.

Our new Drafts feature allows you to capture the moment in seconds and tell the stories on your own time. At Artifcts, your stories matter, and we know your time is precious. Sometimes simply getting THAT photo, video, or audio snippet captured is enough motivation to go back and fill in the details later. 

Feel free to reach out to us at Hello@Artifcts.com if you have any questions or any suggestions for future features. We'd love to hear from you and we value your feedback. 

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© 2026 Artifcts, Inc. All Rights Reserved.

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If Only Our Passports Could Talk

Once upon a time, crossing an international border came with a satisfying thunk. 

An immigration officer would flip through your passport, stamp a page with ink, and send you on your way. That little mark became proof that, on a particular day, you stood in Paris, Tokyo, Buenos Aires, Cape Town, or Reykjavik. Your passport slowly transformed into a scrapbook of adventures, filled with colorful stamps, visas, and memories. 

 
 
 
 

Today, that ritual is quietly disappearing. 

As more countries adopt biometric entry systems, e-gates, and digital border processing, many travelers no longer receive passport stamps at all. Instead, passports are scanned, facial recognition verifies identity, and your arrival and departure are recorded electronically. Countries including Australia, Singapore, the United Arab Emirates, and much of Europe have increasingly embraced automated border controls. The United States also records many entries and exits digitally, and while stamps are still available in some circumstances, they're no longer the default for many travelers. 

For frequent international travelers, it can feel like the end of an era. 

The Next Generation May Never Know 

Think about handing your passport to your children or grandchildren one day. They'll flip through the pages and ask, "What are all these stamps for?" For many of them, the answer may be surprising because their own passports could remain nearly blank, despite traveling just as much—or even more—than previous generations. 

The physical evidence of travel is fading, and that's a shame, because passport stamps were never just administrative marks. They were breadcrumbs through our lives. Each one represented a moment, and every stamp held a story. Maybe it was the excitement of your first international trip; the honeymoon that started with a missed connection but ended with the best vacation of your life; or the semester abroad where strangers became lifelong friends. Whatever the story was, it was yours and yours alone; no one else would or could know the story simply by looking at the stamp. 

 
 
 
 

More Than Ink on a Page 

Open an old passport and memories come flooding back. 

That faded entry stamp from Italy reminds you of the tiny family-run restaurant where no one spoke English but somehow everyone understood one another and your daughter ended up ordering the best meal of her life. (At least according to her 15-year-old self.) The visa from India brings back the sounds, colors, and aromas that no photograph could ever fully capture. The nearly illegible stamp from Costa Rica reminds you of the rainstorm that soaked every piece of luggage before you ever reached your hotel. 

Even the imperfect moments become treasured stories over time, because if we're honest, nobody has perfect travel stories. Flights get canceled  (hello two week delay!). Luggage gets lost (and your skis rack up more air miles than you do). Or you get spectacularly lost in a city with no cell service. Those are often the stories everyone wants to hear first. 

 
 
 
 

Our Passports Have Been Quiet Historians 

Long before social media timelines and smartphone photo libraries, passports quietly documented where we had been. For genealogists and family historians alike, passport stamps provided critical "proof" of when a relative immigrated to a new home. Unlike digital photos that disappear into thousands of images on our phones, passport stamps asked almost nothing of us. They simply waited until we were ready to remember. 

The irony is that while we're documenting our lives more than ever before, some of our most meaningful physical records are disappearing. 

Ready to Get Started?  

Every passport tells a story. Instead of letting your travel memories live across photo libraries, email confirmations, Google Docs, ticket stubs, and shoeboxes of souvenirs, you can bring everything together in one place. Years from now, your passport may have only a handful of stamps—or none at all—but your travel stories can still be rich, vivid, and ready to share with family and friends. Artifcting it ensures those stories stay alive long after the ink fades.

  1. Start with the stamp
  • Create a new Artifct using a photo of a passport stamp or visa. It's the perfect starting point because it captures both the location and the date in one simple image. 
  1. Add the sights, sounds, and souvenirs
  • Bring the trip back to life by adding: A photo of yourself in the destination; videos you captured while exploring; photos of mementos you collected—artwork, ceramics, t-shirts, pins, spoons, shells, rocks, postcards, or whatever made you smile. Together, these pieces create a richer picture than any passport stamp ever could. 
  1. Include your documentation
  • Artifcts isn't just about preserving memories—it's practical, too. Add documentation such as flight confirmations and travel itineraries, hotel reservations, museum tickets and excursion bookings, or receipts, certificates of authenticity, or appraisals for valuable travel purchases that you may someday insure, include in your estate plans, or resell. Future you will be grateful. 
  1. Tell the story
  • Write five words or five thousand. Type your memories, use voice-to-text, or simply record yourself telling the story directly in the Artifcts app. There is no story burden. Capture as much—or as little—as feels right today. You can always come back and add more later. 

Travel Memories Worth Keeping 

Why Artifct your passport? Because every stamp—even the faded ones—marks a chapter of your life. Because the best stories aren't always the smooth ones. Because one day someone you love may flip through your passport and wonder what those little ink marks meant. And because memories deserve more than a fading passport page or a forgotten folder on your computer. 

Artifcting your passport makes it easy to relive your adventures, revisit trip details when planning a return visit, and share recommendations with friends heading to the same destinations. No more hunting through old emails, scattered Google Docs, or paper files to remember the name of that unforgettable hotel, hidden café, or favorite museum. 

If only our passports could talk. Thankfully, with Artifcts, they finally can. 

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Your passport may not capture every journey, but your stories still can. 
Start with one stamp, one souvenir, or one unforgettable trip and preserve the memories behind it in Artifcts.

Create Your First Travel Artifct Today

© 2026 Artifcts, Inc. All Rights Reserved.

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