Clutter Cleaner, the nationwide estate cleanout and downsizing company founded by TV star and legacy expert Matt Paxton, has formed a strategic partnership with Artifcts®, a patented technology platform designed to help individuals preserve the meaning and stories behind their belongings. Together, the two companies are redefining what it means to declutter and downsize—by making it easier, more meaningful, and with less guilt, too.

With Artifcts, Clutter Cleaner clients can now digitally preserve the memories, stories, and significance of the items they’re ready to part with. The platform allows users to document the "why" behind their possessions, turning physical clutter into digital keepsakes that can be shared with family and future generations.

“We’re excited for our clients to use Artifcts to celebrate the memories of the past and move forward with the future,” said Matt Paxton, CEO and Founder of Clutter Cleaner. “Artifcts truly helps our clients downsize and move while not forgetting their most cherished memories and stories.”

This partnership enhances Clutter Cleaner’s mission to make decluttering, downsizing, and estate cleanouts less overwhelming and more empowering. By incorporating Artifcts into its nationwide service offerings, Clutter Cleaner provides an emotional bridge for clients navigating life transitions—whether downsizing a home, moving into senior living, or simply decluttering for peace of mind.

“Decluttering doesn't have to mean saying goodbye to your past,” said Artifcts CEO, Heather Nickerson. “We’re thrilled to work with Clutter Cleaner to give people a way to preserve and share the stories that matter most and document the value and provenance of the items they intend to keep.”

The Clutter Cleaner – Artifcts collaboration begins rolling out nationwide this summer, with all Clutter Cleaner teams trained to integrate Artifcts seamlessly into their estate cleanout and downsizing services.

For more information, visit www.cluttercleaner.com and www.artifcts.com.

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© 2025 Artifcts, Inc. All Rights Reserved.

Artifcts welcomes Matt Paxton to its strategic advisory board. Established in March, the board provides diverse expertise and decades of experience across technology, estate planning, community building, marketing, strategic growth, and now ‘stuff.’ Matt Paxton started his career with his own downsizing and moving business before gaining national celebrity through appearances on the TV show Hoarders and more recently paving a new path with the PBS series Legacy List with Matt Paxton.

“Matt approaches stuff by looking at the humanity, the history, behind the objects and people’s attachments to them. He doesn’t demand a painful dive into a one-size fits all minimalism. We’re kindred spirits here at Artifcts,” said Artifcts co-founder Heather Nickerson. “Matt’s empathy and energy are great match for the passion behind Artifcts. Everyone needs a history and Matt respects that. He sees first-hand daily the need for Artifcts,” chimed in Artifcts co-founder Ellen Goodwin.

Look for the co-founders of Artifcts and Matt to be out and about through special virtual engagements and live appearances this fall. The trio will continue to Artifct-by-example and release tips to help you join in to redefine artifacts one recipe, heirloom, and travel trinket at a time. Heather reminds everyone, “Remember, when in doubt, just pause, look around, and snap a picture of the first object you see with a story or memory to capture. Artifcting is for all of us.”

The full Artifcts strategic advisory board includes:

• Matt Paxton, Downsizing, Cleaning, and Organizing
• Georgia Mavrookas, HR & Marketing, Ex-Bumble
• Richard E. Miller (Dutch), Wealth Advisor and Relationship Manager, Glenmede
• Aravinda Gollapudi, Technology Executive, Sage

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© 2022 Artifcts, Inc. All Rights Reserved.