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HEALTH & AGING
Artifcts' Co-founders Proud to Contribute to New Book From NAIPC

When "friends" come calling, you show up! In this case, when the National Aging in Place Council (NAIPC) decided to publish a follow-on to its original book, "Aging In Place Conversations," focusing this time on "difficult" conversations, the co-founders of Artifcts got in line to contribute.

"Almost every conversation we have with a member of the community is difficult in one way or another. We at Artifcts are sitting at the intersection of all of life's transitions, into adulthood, parenthood, phases of careers, the exciting "golden years," and of course end of life and loss. Channeling our learnings to help others, that's another reward to the work we do," said Heather Nickerson, Co-founder and CEO of Artifcts.

The book includes contributions from nearly 30 authors with expertise and credentials spanning senior living, universal design and engineering, gerontology, real estate, finance, orthopedics, and beyond. The book launched at #1 on Amazon this weekend in four categories: Geriatrics, Nursing Home Care, Aging, Medical Conditions & Diseases, and Family Health. You can purchase your copy through Amazon.com by clicking either of the images below.

Book Difficult Aging in Place Conversations    Quote from Ellen Goodwin, Artifcts, Difficult Aging in Place Conversations   

"Single-stop resources from trusted experts to point you in the right direction and make you feel less alone in emotionally and financially taxing scenarios are what we all want on our bookshelves. We're grateful to NAIPC, all the authors, and the other collaborators who brought this important work to life," said Ellen Goodwin, Co-founder of Artifcts.

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© 2023 Artifcts, Inc. All Rights Reserved.

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Art of Aging Podcast: Swedish Death Cleaning with Artifcts

This week Artifcts Co-founder and CEO Heather Nickerson appeared on the podcast series Art of Aging, hosted by Michael Hughes and presented by United Church Homes. Each week the Art of Aging podcast explores what it means to age in America and in other places around the world with positive and empowering conversations that challenge, encourage, and inspire all to age with abundance.

During the episode, Mike and Heather discussed the concept of Swedish death cleaning, including defining the term, curbing misconceptions, exploring the emotional connection individuals have with certain possessions, how Swedish Death cleaning helps tell the story of possessions, and more.

We encourage you to listen in and refresh your perspective on 'stuff' at every age.

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© 2023 Artifcts, Inc. All Rights Reserved.

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Artifcts Wins Grant for Brain Health Research

Today the founders of Artifcts appeared at MIT University's The Engine with eight other finalists to pitch their proposal for brain health research in partnership with UMass Chan Medical School. It's our great honor to announce that MeHI awarded Artifcts a $50,000 grant to complete its pilot research proposal. Read the official MeHI press release here. The research subject: Brain Health. And our aim: To confirm the feasibility of using Artifcts as an early screening tool for mild cognitive impairment and dementia. 

"People do not want to talk about brain health. It's terrifying to imagine life without healthy cognitive function. So you can understand why so many avoid even getting tested. And this testing is not yet a standard preventive health care practice." said Artifcts Co-founder and CEO Heather Nickerson.

Heather Nickerson, cofounder and CEO of Artifcts, presenting on stage at MeHI Healthy Aging sandbox pitch competition MIT The Engine

 
 
Heather Nickerson, Co-founder and CEO, on stage at MIT's The Engine for Artifcts' 2-minute final pitch to the judges.

The Artifcts team views this research as an important "and" for Artifcts, not a pivot. Co-founder and CSO Ellen Goodwin emphasized, "We've built Artifcts as a way of life, enjoyed by people 16 to 97 who create and share Artifcts every day. Now we'll investigate if we can play a role in dementia, a collection of diseases that affects more than 50 million people worldwide."

Artifcts, along with two others awardees, is a member of the AgeTech Collaborative from AARP. Read more from AARP on the MeHI Healthy Aging Sandbox Challenge.

From here, Artifcts will work with UMass Medical on a several-month process that will include study design and application to the Institutional Review Board (IRB), responsible for protecting the welfare, rights, and privacy of human subjects, for approval to proceed. With IRB approval, Artifcts will then recruit study participants. Interested in participating or know someone who may be? Follow Artifcts on social media and subscribe to the newsletter so you stay apprised of developments!

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© 2023 Artifcts, Inc. All Rights Reserved.

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HHSC Recognizes Artifcts as an Innovator in Aging and Being Connected

In the post-COVID pandemic era, we all tend to look at what it means to be and stay connected from a whole new lens. Today we're proud to announce that the Texas Health and Human Services Commission (HHSC) has recognized Artifcts with an award for "helping promote social engagement to improve individual's health and sense of well-being."

 
 
Check out the award, Artifcted! Do you Artifct your business milestones and achievements?

"We are honored by this recognition from HHSC and delighted to see other friends from the AgeTech space among the award recipients. We're grateful, too, to learn of other award recipients who we have not yet crossed paths with. Time to cross paths!" said Austin-based co-founder of Artifcts Ellen Goodwin. 

The {Name}Tech space that intersects with the desires and needs of the oldest among us is expanding at an astonishing clip. News coverage, accelerators, and even investors covering AgeTech and LongeviTech are becoming much more common. And what's still more interesting are the crossovers of those areas into InsurTech, FinTech, and PropTech, to name a few. Hubs of innovation are being spurred and supported from AARP AgeTech Collaborative (based in DC), Fintech for Longevity (based in Israel), Aging 2.0 (globally), AgeTech Atlanta, and more. Harmonizing it all are the entrepreneurs and their collective interest in building something better than what we're facing now as seniors, as caregivers, and even the youngest among us.

"While we did not launch Artifcts when we did because of the pandemic, it certainly shifted how we launched Artifcts. It sharpened our focus and our realism - we knew that to build a product that would truly change our relationships with stuff and the joys, value, and burden stuff can carry with it, we had to do it with people of all age in mind, but especially the oldest among us. Time is never our friend. How do we make it easier to connect and share with peers and across generations, while keeping privacy at the forefront? That's at the heart of Artifcts." said Artifcts co-founder Heather Nickerson.

And should you be tempted to dismiss the power of connection, don't do it. As highlighted by Dr. Vivek Murthy, US Surgeon General, in his advisory report issued earlier this month, loneliness and isolation put us at greater risk of cardiovascular disease, dementia, stroke, depression, anxiety, and premature death. Dr. Murthy calls on everyone to tackle this epidemic of loneliness and isolation: "Start now, in our own lives, strengthening our connections and relationships."

Look for Artifcts to continue efforts to expand its footprint in Texas communities as well as other local ecosystems, including through its participation in the MeHI Healthy Aging Challenge.

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© 2023 Artifcts, Inc. All Rights Reserved.

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Live from On Aging 2023 in Atlanta!

Atlanta is the place to be this week if your work overlaps with the incredibly dynamic and growing industry serving the wildly variant 50+ population. This year the American Society on Aging teamed up for its annual conference with Age Tech Atlanta to, among other things, shine a light on the startups supporting the oldest among us. Conference fees can be prohibitively expensive for startups and often place startups in lesser visited corners of the conference space in favor of establish, big-name players.

In Atlanta, there is a "startup alley" to give prominence to these companies. In addition, today there is a special live pitch competition through which one of the finalists will be awarded a $10,000 grant. Artifcts is honored to be among the 12 companies chosen to participate. Hear from co-founder Heather Nickerson:

Fun Fact! Did you know that Atlanta ranks third in the US for Fortune 500 headquarters, including the likes of UPS, Home Depot, Delta Airlines. Learn more on What's Next Longevity Deal Talk - Episode 17. We'll update this story later with our insights from our first ASA conference. Stay tuned!

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© 2023 Artifcts, Inc. All Rights Reserved.

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Artifcts Joins AgeWise Colorado's Chat About Stories & Your Stuff

AgeWise Colorado brings together resources to help people to age well in Colorado. Unsurprising, political state boundaries have little bearing on the relevance of the thoughtful guidance and advice the partners of AgeWise Colorado share in the organization's regular webinar series. From solo aging to nutrition at every age to the latest in tech, AgeWise Colorado helps you stay abreast of the latest so you can make transformative, knowledgeable, and informed choices as you live your best life.

Cue story-sharing, in its many forms and purposes. Enjoy the show!

If you skip the video, here's what you missed!

Leading off the discussion was Lisa Culhane, a guided autobiography instructor and life coach. It can be intimidating and frustrating for some just to get started with their stories. What's my objective? Where to begin? How much detail? Lisa is herself an author and believes writing your stories is the key to discovering the lessons and wisdom you want to carry forward into your third act. It’s why she is passionate about supporting people in finding, writing, and sharing their unique stories. 

Artifcts co-founder Ellen Goodwin offered insights into how the simplest and most ordinary of objects are powerful inspirational sources for story-telling and story-sharing. Artifcts is the means through which you can ensure those stories are actually captured along with the photos, video, and audio to help bring them to life and give them fuller context. "You'd be surprised how the most reluctant storytellers or interviewees will open up when you grab an object and ask the simple question, 'What is this?'" Of course, Ellen pointed out, you then have the huge benefits Artifcts offers to share that story or use your Artifcts for other purposes, such as estate and financial planning, insurance support, and more.

You'd be surprised how the most reluctant storytellers [] will open up when you grab an object and ask the simple question, 'What is this?' 

Closing the discussion was Maggie Gannon, an advanced practice nurse and founder and CEO of Haven—keeper of life stories and magic moments of the heart. Haven is an all-in-one, under one roof space for legacy preservation. Haven aims to make it easy to preserve your story and grow closer together with loved ones now, while helping everyone stay connected to your memory after death.

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© 2023 Artifcts, Inc. All Rights Reserved.

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