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Artifcts Launches on Unwrapit - Corporate Gifting Ready!

February 22, 2022

Want to offer employees, business partners, event participants, and other groups experience-oriented gift options to choose from? Artifcts is available now on Unwrapit to meet the interests of any gift recipient from collectors and sporting enthusiasts to world travelers, genealogists, and artists. Unwrapit was created to provide sustainable gifting options, at scale, and no bow required, just as Artifcts cheerfully told you about its own gift subscriptions during the 2021 holiday season!  

"We've come to realize that an Artifct is in and of itself a gift, too," said Artifcts Co-founder Heather Nickerson. "Each Artifct can inspire connection to friends and family in addition to supporting financial and life planning as each Artifct is exportable to your insurance plan and/or will and is ultimately transferable to a friend or loved one.

It's your stuff. Will it be your story? Start your personal Artifcts collection today free here at Artifcts.com, and let your organization know that Artifcts is available via Unwrapit for gifting to your organization and community!

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© 2022 Artifcts, Inc. All Rights Reserved.

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What's New at Artifcts
‘Stuff’ Specialist and TV Personality Matt Paxton Joins Artifcts Advisory Board

Artifcts welcomes Matt Paxton to its strategic advisory board. Established in March, the board provides diverse expertise and decades of experience across technology, estate planning, community building, marketing, strategic growth, and now ‘stuff.’ Matt Paxton started his career with his own downsizing and moving business before gaining national celebrity through appearances on the TV show Hoarders and more recently paving a new path with the PBS series Legacy List with Matt Paxton.

“Matt approaches stuff by looking at the humanity, the history, behind the objects and people’s attachments to them. He doesn’t demand a painful dive into a one-size fits all minimalism. We’re kindred spirits here at Artifcts,” said Artifcts co-founder Heather Nickerson. “Matt’s empathy and energy are great match for the passion behind Artifcts. Everyone needs a history and Matt respects that. He sees first-hand daily the need for Artifcts,” chimed in Artifcts co-founder Ellen Goodwin.

Look for the co-founders of Artifcts and Matt to be out and about through special virtual engagements and live appearances this fall. The trio will continue to Artifct-by-example and release tips to help you join in to redefine artifacts one recipe, heirloom, and travel trinket at a time. Heather reminds everyone, “Remember, when in doubt, just pause, look around, and snap a picture of the first object you see with a story or memory to capture. Artifcting is for all of us.”

The full Artifcts strategic advisory board includes:

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© 2022 Artifcts, Inc. All Rights Reserved.

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Artifcts Welcomes Ex-Bumble Executive to Advisory Board

The Artifcts Team proudly welcomes Georgia Mavrookas to its strategic advisory board. Established in March 2022, the Board contributes incredible depth, hands-on experience, and leadership as Artifcts reaches towards and beyond its first anniversary in late August.

Georgia's experience across regulated industry, HR and strategic alignment, and development and growth of digital communities will shore up the growth strategies of Artifcts. Georgia knows community building, communities that are safe and inspiring and that transcend companies and the services they offer. She most recently served as Global Head of Talent Development at Bumble and previously led Bumble's community marketing and ambassadors program.

"We are delighted—maybe that's an understatement ... thrilled, even!—Georgia has joined to contribute to this next phase of Artifcts as we continue building a unique, fun, and open space for personal and world history to meet through the objects of our lives," said Artifcts Co-founder and CSO Ellen Goodwin. "Our board is a beautiful balance of outstanding professionals with big hearts, deep expertise, and a love for Artifcts' mission." 

The Artifcts Strategic Advisory Board now includes:

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© 2022 Artifcts, Inc. All Rights Reserved.

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Graduation Day! Onward to the AARP AgeTech Collaborative

Wiser and stronger for our time with the AARP Innovation Labs Accelerator, we're now joining the AgeTech Collaborative from AARP!

We announced back in November our selection for the AARP Innovation Labs' Accelerator Program. What an experience it's been. From feedback on our product and marketing to access to the latest research in delivering life enhancing products to the demographics of the 50+ population, we're now better prepared for the next stage of growth for our startup as graduates of the AARP Innovation Labs’ accelerator program. 

"What is next for Artifcts?" you may wonder. So much! As we increase our collaboration with artists, sport enthusiasts, and travel organizations, we're also ensuring that Artifcts can support you as you prepare your estate, share information with your insurance agent, and just maybe find new community and creative outlets for all the 'stuff' in your life. Stay with us. The best is yet to come!

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© 2022 Artifcts, Inc. All Rights Reserved.

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