Artifcts Announces Formation of Strategic Advisory Board

As we grow older, our needs and capabilities change, and not all homes are designed to support this change along with us. It’s common to upsize your home when your household is growing – whether to accommodate children, pets, or simply because you need an extra room for a home office. But what once was the perfect home, may now be too hard to manage and maintain in your golden years. 

There are countless benefits of downsizing your home, and it’s a wonderful way to open the door to the next stage of your life. But, making the decision to downsize can be hard, and leaving a home filled with cherished memories can bring heartache. So, when is the right time to downsize? If owning your home in Seattle, WA or renting a house in Portland, OR has brought more stress and worry than it has joy and comfort in recent years, the time may be now to downsize into something smaller – or maybe even renting a space like an apartment in Beaverton, OR. Here are 14 signs it’s time to put your house on the market and downsize, one of which was contributed by Artifcts' very own co-founder Ellen Goodwin.

Read the full article here: When Is the Right Time to Downsize? 14 Signs It’s Now | Redfin

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Hilarity for Charity (HFC), how we adore you! We first met the HFC team at the 2022 spring American Society on Aging Conference. At the time, Artifcts was in the process of competing for funding to study the potential of the Artifcts platform to be used as a screening tool for mild cognitive impairment and dementia. Spoiler: We won! The more we at Artifcts learned about HFC's focus on care for families impacted by Alzheimer’s disease, inspiring the next generation of Alzheimer’s advocates, and advancing brain health research and education, we knew this was an organization we had to find some way, any way, to support.

Today we're honored to lead periodic, free, virtual HFC Caregiver Lounges for two of the groups that HFC supports: caregivers to those with dementia and youth ages 15-25. In all cases, we're seeking to bring people together through a new tool, Artifcting, and the ease, joy, and meaning made possible with each Artifct created.

"I know firsthand the joy that's possible when you simply ask a loved one, "What is this {thing}?" and then give them the space to tell their stories and reminisce about days past," said Ellen Goodwin, co-founder of Artifcts. "It's also remarkable how you can break through those uncomfortable silences and awkward moments between grandparents and grandchildren who are unaccustomed to spending time with each other and can lean into Artifcting as a win-win, meaning time together and capturing stories for always."

Last fall, HFC also invited Artifcts to a private fundraiser event in Austin, Texas, where the guests delighted in what Artifcts has built and is now doing within the brain health community. One guest remarked, "Imagine if all for-profit companies built with the vision AND the heart of Artifcts? It would be a different world, a better world." 

Yes, Artifcts may be a young startup, but we have a vision that means transforming all of our relationships with 'stuff' and each other, one Artifct at a time. It's about meaningful connection meeting the practical realities of life: We collect a lot of stuff, and we need to know what it is, why it matters, and what we'll do it with it next. 

We appreciate the humor and truth behind this quote from Lauren Miller Rogen, "Everyone with a brain is at risk for dementia." Begin Artifcting today. Begin learning more about brain health today. Follow along with Artifcts (IG: TheArtiLife) and HFC (@WeAreHFC) for tips and events from Artifcts and HFC!

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© 2024 Artifcts, Inc. All Rights Reserved. 

As Washington D.C. headquartered Artifcts celebrates its 3rd birthday, it also welcomes Gina Buchalter to its strategic advisory board. Gina's storied career reaches across popular consumer brands, such as Aura Frames and Fitbit, as well as the world renowned Paramount Pictures.

Gina's deep experience delivering consumer products through new channels and partners will help Artifcts to expand its own footprint within core consumer segments.

"Gina's creativity and ability to connect dots that no one else even sees is captivating and carries with it the revenue basis to help startups and 'grownups' alike to flourish. It's going to be a great year 4 with Gina rounding out our advisory board," enthused Artifcts co-founder Ellen Goodwin.

"I am honored to join Ellen and Heather and the rest of the Artifcts team. It's such important work to help people chronicle their things and memories into one great cohesive story. I'm excited to be part of that journey."

The Artifcts Strategic Advisory Board also includes:

• • Aravinda Gollapudi, Technology Executive, Sage
  • Matt Paxton, Downsizing, Cleaning, and Organizing, Legacy List with Matt Paxton on PBS
  • Ora Solomon, Product management

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© 2024 Artifcts, Inc. All Rights Reserved.